Telemarketing is an effective way to get leads and increase sales. But do you know how to do it the right way? Below are 12 steps to successful telemarketing calls.
Know what you are selling
If you don’t know what you are selling then you will not be able to market it properly. Spend some time familiarising yourself with what you are selling before you start making calls.
Set your goal
You must have a goal before you start the day. Don’t feel too bad though when you miss your goal.
Work on your confidence
No matter how good your product is, if you don’t have the confidence to sell it then people will not buy it.
You will surely encounter tough people. Know how to answer back without losing your cool.
Work on your voice
You will be surely be judged by your voice to make an effort to improve your voice.
You must be patient. Do not expect to close a deal on your very first call.
You must be confident but not too confident. Nothing can turn off people more than arrogance.
Always make a call with the expectation that you will be able to close a deal in the end. Never call with the thought that you are going to fail.
Harness the power of visualisation
Before you call, visualise your ideal situation first. Maybe it would be useful if you can visualise yourself actually talking to your prospect.
Don’t give up. Follow up.
If at first, you don’t succeed, try again. If you get rejected by a prospect now it doesn’t mean that you will be rejected in the succeeding days. Remember to take breaks throughout the day.
Avoid close-ended questions
When you ask close-ended questions, you will prematurely terminate the conversation and put you and the other party in an awkward situation.
Know when to rest
When you are tired, it will show in your voice. You will also be prone to being irritable and impatient.